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C. Wonder Grand Opening | The Shops at Columbus Circle {9/22 & 9/23}

C. Wonder Store Time Warner Center

C. Wonder, the chic lifestyle brand by Chris Burch (Tory's ex) offering women's apparel, accessories and home decor, is bringing its "affordable glamour" to the Upper West Side with a brand new retail store opening this weekend at The Shops at Columbus Circle, Time Warner Center.

For its unveiling, C. Wonder rolled out the "green carpet" this morning for local bloggers. Lucas and I headed up to the Garment District where we boarded a double-decker, C. Wonder-wrapped bus bound for the gift mecca:

C Wonder Double-Decker Bus

On board, we were treated to C. Wo

C Wonder Double Decker Bus
C. Wonder Store Shops at Columbus Circle Time Warner Center
C. Wonder Store Shops at Columbus Circle Time Warner Center
C. Wonder Store Time Warner Center
C. Wonder Monogramed Tote

Grand Opening: You too can walk the "green carpet" and join the celebration this weekend Saturday, September 22nd from 10:00 am to 9:00 pm and Sunday, September 23rd 11:00 am to 7:00 pm including:

- Gift cards for the first 300 customers with mystery prizes of $5, $25 and $250.
- Tower of Wonder Sweepstakes: One lucky customer will win $1,000-worth of C. Wonder Product.
- FREE Gift with Purchase: Receive a limited edition C. Wonder Tote Bag with an exclusive "Wonders of Columbus Circle" design with every purchase of $20 or more.
- Wheel of Wonder: Spin to win! On the top of every hour, one lucky customer will get to spin the wheel for a chance to run C. Wonder products and VIP perks such as a month membership to Equinox at Time Warner Center, a $250 shopping spree at C. Wonder Time Warner, and gift cards to Whole Foods.
- Carnival of Wonder: All weekend long, take photos with the giant C. Wonder Teddy Bears, play classic carnival, and enjoy popcorn and lemonade.
- Live DJ spinning old school hits.

Also, be on the lookout tomorrow for C. Wonder smart cars that will be driving around the Upper West Side and Columbus Circle handing out fortune cookies that are each redeemable for a special gift over the weekend. Each cookie is a different color and corresponds to a different prize, from bling earrings and gift cards to t-shirts and the chance to spin the Wheel of Wonder.

{I was not compensated for this post. I received a gift bag for attending the preview.}