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Fancy for American Express

In partnership with The Fancy, American Express has created a first-of-its kind brand channel curated by tastemakers and fashion industry insiders that will feature an offer exclusively for American Express Cardmembers®.

American Express will be working with influencers to "Fancy" products that they love and enable shoppers to purchase the merchandise directly from The Fancy.

The experience is all about discovering and collecting items you love, and unlocking good deals while browsing. Think Pinterest taken a step further.

I love the eclectic mix of curated items, from luxury goods to those that look high-end but are actually affordable. There's something for everyone and every interest, women, men, kids, pets, home, gift suggestions, travel deals, and more.

To celebrate the launch of the partnership, fashion-loving Cardmembers who sync their eligible American Express Card at could get $20 back on their next purchase of $100 or more on The Fancy so check it out!

You can follow other users to see what they're fancying. Here's some of what suits my fancy:

Glamamom on The Fancy

What do you fancy?

Fancy for American Express

Introducing Fancy for American Express. Shop items hand-picked by the next wave of fashion directors, designers and editors. Sync your American Express Card and you could get $20 back on your next purchase on Learn how now.

{Disclosure: Compensation was provided by American Express via Glam Media. The opinions expressed herein are those of the author and are not indicative of the opinions or positions of American Express.}